Do I need to hire a copywriter?
The internet is a content-driven medium - what that means is that people go online looking for information. If that information is poorly written, or isn’t easily understood, then people won’t stay on your site. It’s as simple as that.
The bad news is that there are far too many websites out there which people find confusing and difficult-to-use. The good news is your website doesn’t have to be one of them.
The difference between your website and your competitors starts with the written content - often called ‘copy’. The text on your website is web-copy. The text that sells your product, or promotes your services, or tells the world about what you have to offer is sales-copy. And the person who writes your copy is a copywriter.
If you’re not sure whether you have the time to become a great web-copywriter, then there’s some even more good news. Doive Designs have teamed up with Jon Matthias, an award-winning web-copywriter, who’s a dab hand at pretty much any copywriting task. So, if you want something written to go on your website, then just ask! I’ll get Jon on board and you will get top-quality content for your website, at a much-better-than-competitive rate.
It’s as easy as that.